Privacy Policy
How we collect, use, and protect your personal information
Privacy Policy
Last Updated: December 2024
Shop The Look (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.
Information We Collect
Automatically Collected Information
When you visit our site, we automatically collect:
- Device Information: Browser type, operating system, device type
- Usage Data: Pages viewed, time spent, referring URLs
- IP Address: Used for analytics and fraud prevention (anonymized where required)
Information You Provide
- Newsletter Signup: Email address (optional)
- Contact Form: Name and email (if you contact us)
How We Use Your Information
We use collected information to:
- Improve Our Service - Understand which content is most popular
- Analytics - Track site performance and user experience
- Affiliate Tracking - Our affiliate partners use cookies to track purchases you make after clicking our links
- Newsletter - Send style updates (only if you subscribe)
Cookies and Tracking
We use cookies for:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential | Site functionality | Session |
| Analytics | Google Analytics | 2 years |
| Affiliate | Amazon, Skimlinks tracking | 24 hours - 30 days |
| Preferences | Language, theme | 1 year |
You can disable cookies in your browser settings, but some site features may not work properly.
Third-Party Services
We use the following third-party services:
- Google Analytics - Website analytics (Privacy Policy)
- Skimlinks - Affiliate link monetization (Privacy Policy)
- Amazon Associates - Affiliate program (Privacy Policy)
Your Rights (GDPR & CCPA)
You have the right to:
- Access your personal data
- Delete your personal data
- Opt-out of marketing communications
- Disable cookies and tracking
To exercise these rights, contact us at the address below.
Data Security
We implement reasonable security measures to protect your information. However, no internet transmission is 100% secure.
Children’s Privacy
Our site is not intended for children under 13. We do not knowingly collect information from children.
Changes to This Policy
We may update this policy periodically. The “Last Updated” date will reflect any changes.
Contact Us
For privacy-related questions:
- Email: [email protected]
- Contact Form: /contact/
This privacy policy complies with GDPR (EU), CCPA (California), and FTC guidelines.